Big Data. Implementation of a big data based mobile by Miriam Kröner PDF

By Miriam Kröner

ISBN-10: 3668341893

ISBN-13: 9783668341890

Seminar paper from the 12 months 2016 within the topic enterprise economics - enterprise administration, company Governance, grade: 1,3, college of technologies Neu-Ulm , language: English, summary: the next study paper states out the research of the opportunity of a massive information established procuring software for a revenues supervisor of a shop division in Germany. in line with a theoretical-conceptual research the paper supplies a theoretical history in regards to the beneficial buyer facts in revenues, great info, cellular buying functions and the shop departments. contemplating the significance of huge facts in trade and the emerging volume of knowledge generated through cellular functions, the paper to hand provides which information might be tracked, which research might be performed with the knowledge and what are power actions for a revenues supervisor to accomplish pointed out goals within the assorted advertising rules and the overarching target to extend revenue.

The findings of the research exhibit that the implementation of a cellular purchasing app bargains many actions to accomplish or aid revenues and advertising and marketing ambitions however the complicated scenario of shop departments must also be taken into account.

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Big Data. Implementation of a big data based mobile application by Miriam Kröner


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